Kurz vor unserem Start habe ich mich näher mit unserer Box beschäftigt. Ich bin jetzt also auch Verpackungsexpertin. Ihr möchtet ja sicher wissen, was wir euch alles zusenden. Die Rezepte könnt ihr selbst wählen, aber was ist mit dem Rest? Wie wird garantiert, dass Fisch, Fleisch und Milchprodukte gekühlt ankommen? Welches Verpackungsmaterial wird benutzt? Um das zu beantworten, habe ich auch mal ein Rezept kreiert – das für die perfekte Marley Spoon Box.
A series of modular exhibitions, publications, and events, CYCLE 3 is the next exciting experiment taking place at PRAXES in Berlin.
My wife just launched her crowd funding campaign for her non-profit. No government support for non-profit art startups. Exited to see if crowd funding is working to launch ambition new non-profit projects.
Not easy to find a founder friendly bank. After 20 years with Deutsche Bank I had to find out, that they do not get founders. If you are in Germany, are a founder and look for bank - do not bother with Deutsche Bank - drop me a line and I can guide you in the right direction.
People are spending more time on mobile vs desktop:
And more of their mobile time using apps, not the web:
This is a worrisome trend for the web. Mobile is the future. What wins mobile, wins the Internet. Right now, apps are winning and the web is losing.
Moreover, there are…
When Eventbrite launched in 2006, it took on some goliath competitors — Ticketmaster and StubHub among them. But Co-founders Kevin and Julia Hartz were convinced there was a niche in the market for smaller event organizers. It turns out they were right, pulling in $200 million in funding, and acquiring two companies of their own last year. But they owe a lot of this success to one core differentiator: Their emphasis on excellent customer service. Enter Dana Kilian, one of the company’s earliest hires, who has built an enviable customer service arsenal that still provides personalized service over the phone for a customer-base of millions. Now VP of Customer Service, she’s seen a lot go right, a lot go wrong, and has learned a ton along the way. In this exclusive First Round Review interview, she explains step-by-step how a startup can build a winning customer service team, starting from the very first hire through hyper-growth.
Dave Engberg knows a lot about security. Before he took the CTO spot at Evernote, he designed and developed credential validation systems for the U.S. government. If anyone in Silicon Valley knows the value of secure access and keeping information safe, its him. Especially now, with publications like TechCrunch reporting breaches and attacks as soon as they happen, these types of events can crush a startups potential, especially if they are mishandled. Yet many companies dont start thinking about building defenses until its way too late. After observing his fair share of incidents, and experiencing one firsthand earlier this year, Engberg wondered why there wasnt a comprehensive guide for how startups should approach security at every stage starting at the earliest. With this in mind, he gave an exclusive talk at the recent First Round CTO Summit about security and the right way for growing startups to stay safe without needlessly expending valuable resources.
Interesting recommendation courtesy of Gregory Galant:
'Here's my only slightly self-serving advice, in response to XXX's four needs:
1. Use a combination of Twitter search, Google Alerts and Muck Rack (plug, plug - our service that starts at $99/mo) to find out about relevant articles, bloggers and media opps. Use Hootsuite, Buffer or Crowdbooster to post to her social networks (all free or under $100/mo).
2. Press releases are useless, don’t waste your time. Journalists hate them, and Google announced a couple months ago that they have zero SEO value. Instead just send short pitches directly to journalists and bloggers.
3. re: “Twitter buying cycle categorizations” Just set up a saved search in Twitter, or column in Tweetdeck (free), Hootsuite or Tweetbot ($20)
4. You can track social analytics in Hootsuite, Buffer or Crowdbooster, but for a startup who really cares how many followers or how much engagement your social accounts get? Much better to just stick UTM codes in your social links (which hootsuite and buffer automatically do) and use your main analytics system (Google Analytics, Mixpanel, Clicky, etc) to track conversions generated from social.
As XXX said it’s all about how much time you put into using these tools to connect with journalists, bloggers potential customers and other influencers — so take the $4k left over in savings and hire a good intern or contractor to help put the hours in. It’s too much work for the founder alone.
CEO, Sawhorse Media
On Wed, Nov 27, 2013 at 11:54 AM, XXXXXX
< XXXXXX> wrote:
Hi All! Please see below - my (soon to be joining FR) friend at HBS is building a subscription based fitness business and looking for recommendations on a powerful social media tool. She’s considering Vocus, which seems really expensive - anyone ever used it or used comparables?
Happy Thanksgiving & thanks!
————— Forwarded message —————
From: XXXXXX < XXXXXX>
Date: Wed, Nov 27, 2013 at 11:48 AM
Subject: vocus mkt
Hi all, I’m gearing up to launch the beta version of my site on Jan 1 and recently was introduced to Vocus Marketing Solutions to manage all of my social media / press / PR. However, they require an unfront payment to initiate the program which I was able to haggle down to $5K (30% off) though that is still a sizable price. Here is what I like about it:
The price is steep and I am curious if others have had experience with the tool and what they think about it. I also am aware that if I pay for the tool, I am likely to work my butt off to make sure I get every dime worth of value out of it. I imagine other founders may be the same so can see how positives could be biased. Curious to get the thoughts of the community on this!
Thanks!! Happy Thanksgiving!!